growth marketing

Not just ChatGPT: AI workflows & tools for marketers

Includes MKT1 AI Showcase Event Recording & Survey Results

Apr 16 •

and

Kathleen Estreich of MKT1

AI workflows for marketers—and recommended tools for each

If you don’t adopt AI as a marketer, you won’t be efficient or effective enough to compete—we’ve all heard this many times at this point. But, figuring…

Jan 11 •

How to run effective campaigns

Part 3 of 3 in Growth Marketing Strategy Series

Dec 12, 2023 •

How to choose the right marketing channels for your startup

Part 2 of 3 in Growth Marketing Strategy Series. Follow this guide to choose marketing channels that fit with your audience, market, GTM motion …

Nov 16, 2023 •

How to build your growth (marketing) strategy

Don’t pick channels & campaigns without going through these exercises

Oct 24, 2023 •

How to measure what marketing activities are actually driving revenue

Crash course in marketing analytics, attribution & forecasting for early & growth stage B2B startups

Sep 20, 2023 •

Resource: Curated list of 50 Modern Marketing Tools (paid subscriber only post)

From GenAI to no code to automation, these tools can improve & automate your marketing workflows

Sep 1, 2023 •

Optimizing your demo request flow

You're making it way too hard for prospects to buy your product

Aug 7, 2023 •

The (marketing) funnel isn’t dead

How to map your funnel to improve your prospect & customer experience, build clearer relationships between GTM teams, and better identify and fix funnel…

Jun 5, 2023 •

How to organize your B2B growth marketing team

A modern marketing organization has a “growth marketing” function with 4 sub-functions: demand gen, inbound & web, lifecycle marketing, and ops …

Feb 9, 2023 •

VIDEO: MKT1 Chat - Designing & managing your website

With Ashley Kemper, Jess Strelioff & Emily Kramer from the early Asana website & marketing team. Recording from a live chat in December 2022.

Dec 30, 2022 •

39:28

How to create a more effective homepage

A step-by-step guide on improving your homepage content & copy to increase conversion

Nov 28, 2022 •

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