Archive - MKT1 Newsletter with Emily Kramer

How I create the MKT1 content calendar

A behind the scenes look at my content strategy - Part 2 of 2

May 20 •

"Dear Marketers, When should you do a web or brand design?"

Listen now | Dear Marketers Podcast + Newsletter | Episode 7 | Scoping web and brand redesigns & how to avoid common mistakes

May 12 •

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1:07:53

Brand & creative marketing templates

For Paid Subscribers

May 12 •

A behind the scenes look at my content strategy

Part 1 of 2: How I built MKT1's content foundation & how to apply this "system" to your startup

May 6 •

April 2025

“Dear Marketers, Is sales & marketing alignment harder than ever?" (part 2/2)

Listen now | SDR reporting structures, variable comp for marketing & attribution | Dear Marketers Podcast + Newsletter | Episode 6 (Part 2/2)

Apr 28 •

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52:45

“Dear Marketers, how can sales and marketing get aligned in 2025?" (part 1/2)

Listen now | Dear Marketers Podcast + Newsletter | Episode 5

Apr 21 •

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59:10

Does every marketing channel *actually* suck right now?

A reaction to Andrew Chen's Substack post: "Every marketing channel sucks right now"

Apr 15 •

Spring 2025 Roundup | Accounts over leads & ecosystem over cold outbound

Highlights from my newsletters, templates, podcasts, and LinkedIn bookmarks over the past quarter | For paid MKT1 subscribers only

Apr 3 •

March 2025

"Dear Marketers, Should your founder be an influencer (on LinkedIn)?

Listen now | Podcast + Newsletter | Episode 4 | How to build an executive thought-leadership presence on LinkedIn

Mar 21 •

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1:06:30

Guide to signal-based campaigns

Part 3 of 3 in "Shift to account-driven GTM" series | How to run signal-based campaigns to reach priority accounts, examples of signal-based campaigns…

Mar 16 •

"Dear Marketers, how do you hire a great team?”

Podcast + Newsletter | Dear Marketers with Emily Kramer & Friends: Episode 3 | Challenges of hiring and organizing marketing teams, how to structure the…

Mar 7 •

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1:07:49

February 2025

How to set up account-driven GTM: TAM mapping, account tiering, signal tracking

Part 2 of 3 in "Shift to Account-Driven GTM" series | This MKT1 newsletter covers the foundation required for an account-driven or ABX GTM strategy.

Feb 27 •

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