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My best frameworks for product marketing, content marketing, and growth marketing
The MKT1 Field Guide to B2B startup marketing | Part 2
Aug 26
•
Emily Kramer
78
2
Dear Marketers, It’s the season 1 finale! Hot takes on case studies, dev marketing, measurement, and more
Listen now | Dear Marketers Podcast & Newsletter Episode 12: “Dear Marketers, We have more questions!"
Aug 15
•
Emily Kramer
,
Devon Watts
,
Jenny Thai
, and
Grace Erickson
14
1
1:03:57
July 2025
The MKT1 Field Guide to B2B startup marketing | Part 1
A breakdown of the MKT1 Method: My system of marketing frameworks, methods, and processes
Jul 31
•
Emily Kramer
56
6
Template: Exercise to balance Fuel & Engine
Docs template for finding the right mix of Fuel and Engine for your startup
Jul 31
•
Emily Kramer
2
Template: Audience analysis & mapping
Sheets template for mapping your TAM into segments & prioritizing ICPs
Jul 25
•
Emily Kramer
“Dear Marketers, How has the product launch playbook changed?”
Dear Marketers Podcast & Newsletter | Episode 11 | Great product launches aren’t one-day events, they require shared strategy, cross-functional…
Jul 25
•
Emily Kramer
,
Devon Watts
, and
Jenny Thai
24
4
1:03:42
GACCS brief generator & templates
Templates for making a simple brief that drives alignment across stakeholders
Jul 24
•
Emily Kramer
4
"Dear Marketers, How do you build an IRL events strategy?"
Podcast & Newsletter | Episode 10 | How to decide if in-person events are a viable strategy for your startup, plus how to make them successful
Jul 9
•
Emily Kramer
,
Grace Erickson
, and
Devon Watts
19
2
1:06:24
Vibe coding & AI hackathon prompt library
60+ ideas & ready-to-use marketing prompts for AI tools
Jul 3
•
Emily Kramer
1
The MKT1 B2B marketing tools survey + my future predictions
Based on a Typeform survey of 200+ B2B marketers on the tools they’re obsessed with, eager to try, consider most critical, and use in every…
Jul 1
•
Emily Kramer
35
June 2025
Template: Brand values exercise
FigJam template for defining consistent brand attributes
Jun 25
•
Emily Kramer
Dear Marketers, "What are the most common mistakes new managers make?"
Listen now | "Dear Marketers, What do new marketing leaders get wrong?” | Dear Marketers Podcast & Newsletter | Episode 9
Jun 18
•
Emily Kramer
,
Jenny Thai
, and
Grace Erickson
17
1
1:00:54
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