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MKT1 Unboxing: Mutiny

This video is part of the MKT1 Unboxing series, where I get a ~30-minute, no-slides, no-script demo of a GTM tool straight from the team who built it.

In this episode of MKT1 Unboxing, Jaleh Rezaei (CEO + cofounder) shows me Mutiny’s brand new AI Agent. They did the heavy lifting to build the perfect agent for marketing and sales teams to create on-brand, shippable assets using your company’s data and context. Think case studies, business cases, 1:1 landing pages–anything customer facing.

Some highlights from this unboxing and discussion with Jaleh:

  • How to build ABM landing pages & business cases that automatically pull in your brand, your sales calls and account history, and link to existing content—in single prompt.

  • How to put an end to the sales request queue by starting from pre-built Mutiny blueprints or saving your own work to create templates for your team.

  • How to measure success of assets built in Mutiny, hint: you can see person-level data for every asset, so no more wondering if that enablement asset actually got used and seen.

  • Why Jaleh is so focused on bringing sales & marketing closer together and why we think velocity is the most important metric for marketers now.

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