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Content & Brand Marketing Templates
These templates help you create and distribute high-impact content and are available to paid subscribers only. For context on how to use these…
Jun 22
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Emily Kramer
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Content & Brand Marketing Templates
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Stop making content distribution an afterthought
How to plan for content distribution upfront and get more impact out of your content. Includes examples of content distribution ideas, how to create…
Sep 28, 2022
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Emily Kramer
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Stop making content distribution an afterthought
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The art of content roadmapping
Content as a Product Series Post 2: How to create a prioritized content roadmap that actually helps you create high-impact content.
Aug 16, 2022
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Emily Kramer
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The art of content roadmapping
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Content marketing ≠ blog posts
How to create high-impact content that solves actual problems for your audience
Jul 19, 2022
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Emily Kramer
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Content marketing ≠ blog posts
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The GACC Marketing Brief: The best framework we’ve created
I evolved this framework while leading marketing at Asana and we continue to use it with startups we advise. GACC stands for goals, audience…
Jul 27, 2021
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Emily Kramer
51
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The GACC Marketing Brief: The best framework we’ve created
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Perceptions exercise: How to define your company storylines
Perceptions are a key ingredient in your brand story and marketing strategy, in fact we think defining perceptions is a more clarifying and actionable…
Jun 29, 2021
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Emily Kramer
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Perceptions exercise: How to define your company storylines
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How to organize your early-stage SaaS marketing organization
We've built a handful of marketing teams, and while no two teams look the same, we've evolved this framework org chart for founders and Heads of…
Dec 1, 2020
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Emily Kramer
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How to organize your early-stage SaaS marketing organization
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