12 Comments

The link to the full funnel workshop is not working

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I missed the workshop. Is there a link to the templates and sheets?

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Great article, learned a lot!

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Great article, thanks Emily! At which yearly paid budget do you think attribution software makes sense?

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Thiis one came very timely, as I've been trying to nail full-funnel tracking/reporting for the story-driven, product-led content marketing we're executing for B2B SaaS clients. Definitely signing up for the workshop. Thanks, Emily.

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Really like the idea Qualified 1 and Qualified 2, rather than MQL & SQL, haven't heard this before. Thanks 🙏

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Sep 22·edited Sep 22

Thanks for the great info!

Would marketing B2C follow a similar process?

If not, is there an article you would suggest that is more suited for B2C marketing?

Would really appreciate your expert advice

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This clarity’s a lot! Thank goodness I found you 😅

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This crash course is awesome! I bookmarked it so that I can refer to it again later. At every stage, startups need to learn to do reporting and how it ties to revenue. No ifs or buts!

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