Thiis one came very timely, as I've been trying to nail full-funnel tracking/reporting for the story-driven, product-led content marketing we're executing for B2B SaaS clients. Definitely signing up for the workshop. Thanks, Emily.
This crash course is awesome! I bookmarked it so that I can refer to it again later. At every stage, startups need to learn to do reporting and how it ties to revenue. No ifs or buts!
How to measure what marketing activities are actually driving revenue
The link to the full funnel workshop is not working
I missed the workshop. Is there a link to the templates and sheets?
Great article, learned a lot!
Great article, thanks Emily! At which yearly paid budget do you think attribution software makes sense?
Thiis one came very timely, as I've been trying to nail full-funnel tracking/reporting for the story-driven, product-led content marketing we're executing for B2B SaaS clients. Definitely signing up for the workshop. Thanks, Emily.
Really like the idea Qualified 1 and Qualified 2, rather than MQL & SQL, haven't heard this before. Thanks 🙏
Thanks for the great info!
Would marketing B2C follow a similar process?
If not, is there an article you would suggest that is more suited for B2C marketing?
Would really appreciate your expert advice
This clarity’s a lot! Thank goodness I found you 😅
This crash course is awesome! I bookmarked it so that I can refer to it again later. At every stage, startups need to learn to do reporting and how it ties to revenue. No ifs or buts!