Template: Marketing Strategy Drivers exercise
Sheets template for for prioritizing Fuel and Engine tactics based on your unique marketing strategy
This spreadsheet helps you prioritize Fuel and Engine marketing tactics by how well they fit with the 3 Drivers of Marketing Strategy: your audience and market, GTM motion & business model, and your Marketing Advantages.
Read more on what drives marketing strategy in this newsletter. And you can find all MKT1 resources in our template library here.