Template: Marketing Advantages checklist & exercise

Sheets template for choosing which Marketing Advantages are unique to your startup

This spreadsheet lists all Marketing Advantages, their category, the definitions for each, and their associated marketing strategies and channels. Use it to pick which Marketing Advantages are unique to your startup and select the right channels to focus on.

Read more on Marketing Advantages in this newsletter. And you can find all MKT1 resources in our template library here.