Marketing org chart FAQ
Paid subscriber only newsletter. Emily Kramer + marketing leaders from Mercury, Lattice, Front, etc. answer questions about marketing orgs
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Last week I shared a newsletter on B2B startup marketing org charts. I couldn’t cover every single detail and question, so I put together this FAQ to answer questions that surfaced after publishing. And instead of just answering these questions myself, I tapped my network of marketing leaders to help.
This newsletter is part of a 3 newsletter series on marketing org charts:
Guide to marketing org charts (last week): Explains and shows how to organize teams from 5-25+ people–and covers why all startup marketing teams should have at least one producer role.
Org Chart FAQ (this newsletter): Common questions about building your marketing org with input from marketing leaders from Mercury, Front, Lattice, Apollo.io, Cocoon, and more. It also includes Mercury and Cocoon’s current marketing org chart.
Data on marketing roles (Thursday 8/29, if all goes according to plan!): Sharing data from Live Data Technologies on how marketing roles are evolving.
New: MKT1 Office Hours Free for Paid Subscribers
Live from my basement, I’m now hosting *exclusive* AMAs on my monthly newsletter topic. These events are intended for paid subscribers, and are totally free for you. Just RSVP using code: KRAMEWORKS94.
The first office hour is on 9/4 at 12 PM ET/9 AM ET, and I’ll answer your questions about org design. So, if you have more questions about the topics below, join me!